Switch from Aha! to Zentrik

Rank every idea from calls, tickets and revenue, then test the top ones with the customers who asked.

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Checked against public pages on

Zentrik vs Aha! at a glance

Open a row for the detail and its source.

Calls, tickets and CRMZentrik ahead
Built in; live on Scale
On Advanced plans

Bring in calls, tickets and CRM notes

Zentrik: Yes, from Gong, Zoom, Teams meetings, Zendesk, Salesforce, HubSpot and more. Live sync is included on Scale and Enterprise, and costs $500 a month on Team. docs 1 · 2

Aha!, per its site: Yes. Salesforce, HubSpot, Zendesk and feedback webhooks feed Aha! Ideas, and Gong, Zoom and Teams calls feed Aha! Discovery. source 1 · 2

Ranking the backlogZentrik ahead
Automatic, from evidence
Scorecard you fill in

Rank the backlog we already have

Zentrik: Yes. It ranks your existing ideas by evidence, goals and revenue, and you approve the order. docs 1 · 2 · 3

Aha!, per its site: Yes. You order ideas by hand or with a scorecard, compare them by customer segment, and its AI summarizes their revenue potential. source 1 · 2

Testing with customersZentrik ahead
Interviews and tests you send
Discovery add-on, $39 a user a month

Test ideas with customers before building

Zentrik: Yes. Interviews, question studies and prototype tests, starting with the customers who asked. You invite them yourself. docs 1 · 2

Aha!, per its site: Yes. Aha! Discovery runs interviews and usability studies, from $39 a user a month on its own, and Aha! Roadmaps can generate prototypes. source 1 · 2

The customer's own words
One click to the quote
Votes, deals; quotes in Discovery

See what customers said behind each priority

Zentrik: Yes. Each piece of evidence links back to the call, ticket or note it came from. docs 1 · 2

Aha!, per its site: Yes. Votes, proxy votes, tickets and deals sit on each idea, and Aha! Discovery keeps interview quotes. source 1 · 2

Roadmaps and releasesAha! ahead
Partly: Roadmaps, no release plans
Full release planning

Plan releases and share roadmaps

Zentrik: Partly. Now, Next and Later or a timeline, with tasks placed in cycles. Release plans are not part of it. docs

Aha!, per its site: Yes. Aha! Roadmaps plans releases, tracks dependencies and shares roadmaps. source

Both have:A customer portal with votingRevenue behind each request+2 more

Moving over from Aha!

  1. 1Import ideas, votes and comments
  2. 2Connect calls, tickets and CRM
  3. 3Rank, then test the top ideas
How the move works

Import your Aha! ideas with their votes, comments and proxy votes, and tie each voter to an account. Export Aha! Discovery interview notes and import them as files. Nothing changes in Aha!, so you can move one product line at a time. docs 1 · 2

Before you switch

  • No release plans

    Zentrik records task dependencies and plans in Now, Next and Later or on a timeline, but it has no release plans. Keep release plans in Jira, where Zentrik's stories land. source 1 · 2 · 3

  • Portal: no custom domain or translations

    Zentrik's portal sits behind your product's sign-in, which your engineers connect once. It has no custom domain, translations or proxy voting yet. source 1 · 2

  • Reads Salesforce, doesn't write to it

    In Aha!, sales reps can file ideas from inside Salesforce. Zentrik reads Salesforce but doesn't write to it. source 1 · 2

Aha! and Zentrik pricing

Zentrik Scale costs less from 14 users

Zentrik Scale

$19,200

a year at launch price, live sync included

Aha! list prices

$59

a user a month for Roadmaps Premium

Aha! charges per user and Zentrik per workspace. At list price, Roadmaps Premium with the Ideas and Discovery Advanced add-ons is $119 a user a month, so Zentrik Scale, $19,200 a year at its launch price with live sync included, costs less from fourteen users. SAML is extra.

Price details

Zentrik Scale: One workspace, no seat fees, at the launch price (list $28,800), on an annual commitment billed monthly. Includes 5,000 signals a month and live sync for every connection. SAML starts at $500 a month plus setup. Team is $9,000 a year at the launch price, for up to 500 signals a month, and live sync on Team is $500 a month more. pricing

Aha! list prices: Roadmaps Premium, where every user pays; Enterprise is $99 with free reviewers. Ideas Advanced adds $20 and Discovery Advanced $40 per user, each with a three-user minimum. Billed annually, rising 3% a year. source 1 · 2 · 3

A fair test

  1. 1Agree what “worked” means
  2. 2Pick ten past decisions with known results
  3. 3Load only the evidence from before each one
  4. 4See which tool ranked the winners higher
The full test plan

Agree first on what "worked" means. Import the ideas behind ten decisions from last year whose results you know, into a fresh workspace with only the evidence dated before each decision, and compare your scorecard order with Zentrik's ranking. Then rank this quarter's backlog in both and count the decisions that change. Nothing changes in Aha!. Plan on two PMs part-time for three to four weeks, including security review. how the import works

Want this for your stack? Tell us where your requests start and we’ll send a version with your needs rows, plus the ten-decision backtest worksheet.

Tell us where requests start

The Aha! column summarizes aha.io/pricing, Ideas pricing, Discovery pricing, Roadmaps pricing and Ideas overview, as published on October 14, 2026; a feature we couldn’t find there may still exist. Zentrik cells link to its docs. Prices are published prices before any discount. Zentrik is not affiliated with Aha!.